Financial services
For most people, dealing with finances is something that falls into the category of Tedious Life Necessity. So until they have a need to engage with you, it can be difficult to get people’s attention.
A significant life event like a change of job, a new house purchase, or a pending retirement can be a good indication that someone might be in the right headspace to reconsider their financial affairs.
And of course, there are the systematic triggers, like the expiry of a financial arrangement. All of these scenarios can present a risk of attrition; however if handled well, they can also be turned into an opportunity. But first you need to have the right technologies in place, and someone to guide you on how to use them in a way that doesn’t overstep the boundaries.
Luminary specialises in turning our financial clients’ fine print into fine customer experiences. We’ll help you create timely and transparent communications that engender trust and confidence in your business, providing greater value to both you and your customers.
And the proof?
A snapshot of our clients and industry recognition
ANZIIF
Insurance and finance industry professional association ANZIIF wanted to elevate the member experience on its Sitecore website.
LUCRF Super
Underpinned by a comprehensive discovery phase, this project resulted in a site that is genuinely user centric.
legalsuper
legalsuper chose to use Kentico Kontent – Kentico’s headless CMS offering – as the platform for its new website.

Australian Seniors Insurance Agency
Gold Winner - Websites - Structure and Navigation
Communicator Awards

Gold - Banking/Bill Paying
W3 Awards
Vanguard Index Chart Challenge
Investment advisory firm Vanguard wanted to find a creative way to promote its annual Index Chart tool.

Gold Winner - Websites - Banking
Communicator Awards
NGS Super
NGS Super was looking for a platform that would provide security and stability, as well as empowering its staff to be self-sufficient in managing the site.
Australian Seniors Insurance Agency
Australian Seniors Insurance Agency needed a site that made it easier for a mature audience to find information on insurance products and to contact the company.
Equip Super
Equip Super wanted to create a fresh, modern and responsive site that would facilitate personalised content in the future.
APRA CPS234: The pathway to compliance
APRA CPS234: The pathway to compliance
A practical overview on what it takes to prepare for and become compliant with the APRA prudential standard for information security.
Our expertise
Key team members and musings from our blog

Adam Griffith
Managing Director & Owner
Adam is a trusted advisor for our clients, and welcomes new clients to the Luminary community.

Drew Foster
Front End Architect/Team Lead
As Front End Architect/Team Lead, Drew's focus is on supporting and mentoring our front end development team.

Tony Duan
Solutions Architect/Team Lead
Tony is a Certified Kentico Xperience developer, with a strong mastery of complex integrations.

Andy Thompson
CTO, Kontent MVP, Xperience MVP & Owner
As our CTO, Andy heads up our developer teams, platforms and technology strategy.

Liam Thomas
Engagement Director
Liam brings more than 20 years’ experience in technology consulting to his role as Engagement Director.
Bringing home the bling!
Bringing home the bling!
Our work for Brown Brothers, QSR and the Australian Seniors Insurance Agency has been recognised in the 2016 Communicator Awards.
So, how can we help?
The following services can be tailored to meet your needs.
Digital Discovery
Clients need their agencies to build outcomes that generate the right results. To achieve those, we firstly need to understand both the business’ needs and the needs of the users. Enter Digital Discovery.
Websites that shine
Your website is often the first experience people have with your brand. Make your first impression count.
Digital strategy
Luminary offers more than just a set of isolated and unconnected digital solutions. Clients come to us because they need a strategic business partner to help shape their digital landscape – that’s one of the reasons we are able to celebrate such long term relationships with them.
UX Design
Our mission is to make digital bright, and the human experience brighter. The work we do in the UX design space is a clear embodiment of that mission.
Content marketing and strategy
You can have the greatest digital platform, but without great content it’s never really going to fly.
Web hosting services
Reliable and scalable hosting solutions to suit a broad range of organisational needs.
Useful links
Check out the handy resources below for downloadable guides, checklists and templates to help you smash your digital strategy targets.
How to choose the right CMS
How to choose the right CMS
You’ve decided you need a new Content Management System – but where do you start in deciding which one to go with? Here, we distill our learnings over the past two decades of advising clients on choosing digital platforms. We’ve even included a downloadable comparison matrix for you to rank contending CMS or DXP options.
Creating a digital strategy roadmap
Creating a digital strategy roadmap
A good roadmap not only outlines what you want to achieve with your digital strategy, but sets out the detail of how you're going to get there. Here we provide guidance on how to do it, along with a downloadable Digital Roadmap Toolkit.
How to brief a digital agency
How to brief a digital agency
Whether you’re briefing your existing agency or inviting new agencies to respond to a request for proposal, there are certain ‘rules of the game’ that will help you drive the best possible result. This blog post features a downloadable sample digital agency brief to help you get off on the right foot.
How to do a content audit
How to do a content audit
A content audit can be a really valuable exercise to identify ways to improve the performance of your website and highlight gaps and opportunities. Here, we offer some guidance on how to do it – along with a downloadable content audit template.
How to perform a website audit
How to perform a website audit
Conducting a website audit sounds like a really big, scary, time-consuming chore, but it doesn’t have to be. We’ve simplified the task for you with six key areas to assess – along with a downloadable checklist full of useful questions, tips and tools.
Smarter Digital Marketing
Our guide to Xperience by Kentico
Selecting a digital agency? Read this first...
Selecting a digital agency? Read this first...
Finding the right digital agency is not only critical to the success of an organisation, it can also make or break you as a marketer. Here are some factors to consider – along with a downloadable dynamic digital agency scorecard.
Content Spreadsheet for Google Calendar
This incredibly clever Google spreadsheet allows you to automatically sync your content ideas to a Google calendar.
APRA CPS234: The pathway to compliance
APRA CPS234: The pathway to compliance
A practical overview on what it takes to prepare for and become compliant with the APRA prudential standard for information security.